Friday, February 4, 2011

Excellent ideas in culinary marketing

DiGiorno's pizza recently announced that they will be packaging a frozen pizza in the same box with a batch of cookie dough. You can have pizza and freshly baked cookies for dinner. What a great idea.

Of course, the nanny media is already bitching about how companies are making us fat by producing articles that we will buy, instead of producin what we SHOULD be eating, if only we were smart enough. The typical complaints about how it is bad for your health to eat pizza and cookies, and how companies should be offering healthier alternatives are heard.

Look, the grocery store offers healthy alternatives. I was just shopping today, and there were sections of the store that contained vegetables and all sorts of healthy stuff. Don't like pizza and cookies? Then don't buy them.

I will tell you that my brother owns a vending machine business, and he is constantly asked to carry healthy snacks. Every time he puts healthy snacks in a machine, they do not sell. The people counter that it is his fault, because he puts junk food in there WITH the healthy snacks, and people cannot make the healthy choice when there is junk food there as well.

The problem is obvious to these people- we have too much freedom for our own good.

1 comment:

BobG said...

I'm getting tired of politicians and the media telling me what to do for my own good; they can all KMA.

"There is only one basic human right, the right to do as you damn well please. And with it comes the only basic human duty, the duty to take the consequences."
-P.J. O'Rourke